Our integrated direct marketing process

Throughout our 14-year history, we have planned and executed thousands of marketing campaigns, made millions of telemarketing and telesales calls, generated tens of thousands of leads worth billions of dollars of pipeline opportunity, and closed millions of dollars of revenue. Along the way, we have carefully studied the strategies, tactics, and outcomes of our work. Our constant learning enables us to bring the most current proven best practices into every customer engagement.

As Frantz Group has grown, we have continuously reinvested in talent, training, technology and process. Today, we bring the highest quality people, refined processes and sophisticated technology to generate tangible and timely results in the worldwide market.

overview

Despite recent offshore and contract manufacturing trends, US manufacturers actually produce more today than at any other time in US history. The US manufacturing sector is the eighth-largest economy in the world, nearly equal to China’s entire world economy.

Spending by manufacturing companies on technology, particularly ERP and manufacturing software and integration tools, is poised to accelerate through 2008, stimulated by business issues such as globalization and the need for operational efficiency. The manufacturing sector will increase its spending on IT services to a total of $455.7 billion by 2009.

To be competitive today, and in some cases to stay in business, manufacturers must differentiate themselves from competitors. Shorter lead times, faster turnaround, and improved service can make a difference in attracting and retaining customers. The drive for increased operational efficiency and globalization is driving manufacturers to invest in software that can support common business processes across enterprises. The need to build globally efficient supply chains and support initiatives such as lean manufacturing is pushing corporations to intensify their software integration efforts. With advanced manufacturing technology, businesses are able to deliver on mass customization.

Early in our history, Frantz Group patented our "Manufacturing-Intelligent Call Center," which provided qualified lead generation services and marketing campaign support to many leading providers of MRP, ERP, and shop floor application software providers. Our deep focus on the manufacturing vertical has continued throughout our history, and we have worked with many world-class manufacturing technology leaders such as IBM, JDEdwards/PeopleSoft/Oracle, Intentia/Lawson, SSA Global/Infor, Dassault Systemes, Sterling Commerce, etc.

Frantz Group Capabilities Brochure

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“Ultimately, we chose Frantz Group based on their experience in our industry - they had a solid track record and reputation for working with other enterprise software companies. They offered us an attractive, low-risk pilot project that got us moving quickly. And we liked the people right away - and trusted that they were taking us down the right track.”

Brian Sterrett, VP Marketing & Business Development
Lawson Software

“The lead qualification and documentation that Frantz Group provides is very beneficial to me a sales person - because I get a complete background of what the initial discussion entailed, thorough information about what the customer is hoping to accomplish and why, so that I can tailor my follow-up discussion more effectively and help the prospect zero in on a solution that much faster.”

John Giacomazza, Sr. Manager, Market Development
DELMIA Corp.