To drive inside sales success, understanding how to recognize and interact with personality types is essential. Below is an article previously posted on demand gen report's website. The original view of the article is at the bottom of this posting: In the fast-paced environment of inside sales, the first few seconds are the strategic backbone [...]
Franchise Times describes how Frantz Group works with franchisors and franchisees to improve communication and get new technology deployed quickly and effectively. That’s where the Frantz Group comes in. Think of the Wisconsin-based business-to-business marketing company as a business translator. The company has been helping quick-service restaurants and hotels integrate technology for 15 years. And [...]
USA Today talks about McDonald's coffee and beverage program and the impact on franchisees. We were asked for a brief comment on how to improve franchisee adoption - the number one factor determining franchisee spending on new technology is ROI. http://usatoday30.usatoday.com/money/industries/food/2008-01-07-mcd-drinks_N.htm
The Wall Street Journal examines a sore spot in the world of franchising - how to introduce new technology successfully to franchisees. It begins by looking to the Frantz Group ... New technology can create sore spots in a franchiser-franchisee relationship. Franchisers often decide to adopt some whiz-bang innovation -- a new order-taking system, for [...]
In this Hospitality Upgrade article, Frantz Group details the technology gap between franchisors and franchisees and presents ways of bridging it. The key to achieving rapid adoption of critical new technology across a franchised enterprise is planning. For more information, download the article from Hospitality Upgrade.