Owners Blog

/Owners Blog

A blog dedicated to business owners and relevant topics. These include improving valuation, long term business strategy, yearly business planning, and departmental roadblocks that require ownership guidance to clear.

Value Discipline Position: Align your marketing approach

Today, we reference the concept of value discipline positioning for your business growth and marketing strategy. Are you currently positioning your business to be the lowest price provider for your solutions and services? If so, buying leads through quick hitting pay-per-lead services are a great way to drive leads into your funnel that you can [...]

By | 2018-02-23T11:24:34+00:00 February 22nd, 2018|Marketing Insights, Owners Blog, Strategy|

Tips to improve marketing results in 2018

While there’s a lot of optimism around today’s economy, we talk with prospects every single day who have struggled to see the real impact in 2017. Today we’ll look at 2 of the major reasons for that struggle, and offer some suggestions on how to improve both your marketing and sales results in 2018. We [...]

By | 2017-11-22T11:44:02+00:00 November 22nd, 2017|Blog, Marketing Insights, Owners Blog|

Growing B2B channel partners, elevating the revenue performance of your next partner tier

You can selectively grow partners from the 80% of your channel currently delivering 20% of the revenue.  How can you afford to do this? Which partners should you invest in? Read on to learn more about our recommended approach. The improving economy presents revenue growth for tech firms and their channel.   The question for [...]

By | 2017-09-18T15:02:06+00:00 September 18th, 2017|Blog, Owners Blog, Strategy|

Large Account Marketing – Growth Strategy, Marketing & Sales

Large Account Marketing & Sales Strategies provide a clear path to wins and ROI As IT and consultative spending has continued to rebound in the past few years, many of our Technology and Tech leveraged consulting client base see opportunity in large account marketing and sales activity to drive their technology lead generation efforts..   [...]

By | 2017-09-18T14:53:38+00:00 September 15th, 2017|Demand Generation, Marketing Insights, Owners Blog, Strategy|

A place at the Frantz Group Marketing Table

When I was growing up in my large extended family, we would always have to add card tables to the end of the main dining table to accommodate all my grandparents, aunts, uncles, cousins and friends for holidays, birthdays, and any event where we celebrated by gathering people together. My parents, John and Kathyrn, insisted [...]

By | 2017-06-28T16:34:56+00:00 June 16th, 2017|Blog, News, Owners Blog, Strategy|

Learn More:

Improving New
Customer Acquisition


Learn to use Right Offers to generate new leads & buyers that can close effectively.
Sign Up
Give it a try, you can unsubscribe anytime.